Want to make money blogging?
Join the club. A new travel blog is born about every 38 seconds, and a good percentage of the people behind those blogs think they’re destined for fame and fortune. Some might even presume that it’s easy money.
But the good news is, now there’s a tool – Superstar Blogging – to help you make money blogging, and it will gently take you from point A to making money – much faster than it took me to do with my own blog.
I’ve been blogging for almost 10 years, and I wish this was available to me when I got started. I spent thousands of dollars in a haphazard way to design and redesign (and redesign again) my site and to learn the ropes of promotion and monetization – but I never got real advice as to what works and what doesn’t. I constantly felt like I was shooting in the dark.
So I did a lot of things wrong, and I learned everything the hard way.
But The Business of Travel Blogging course will give you everything you need to create a profitable blog – whether it’s in the travel niche or another niche entirely.
Note November 2017: This course has been significantly revamped, with new sections, additional resources, and a reduced price! I have reflected these changes below.
Superstar Blogging is Nomadic Matt’s newest creation; a multi-faceted school with a number of courses on offer to help you start – and make money with – a travel blog. He parlays his 10+ years of blogging experience (and an annual 6-figure success at it I might add) as well as advice from and interviews with a number of industry professionals to create some slick material.
The Business of Travel Blogging
The Business of Travel Blogging is the first course released in the Superstar Blogging school. Matt offered for me to have a peek at the course, and I gobbled it up. I’ve been blogging for 10 years, and I learned a ton from it. Imagine how much you could learn from this if you were just getting started.
Perks of the Course
There are all kinds of perks in getting membership to The Business of Travel Blogging course. For example, you’ll get a live monthly Q&A session with Matt, access to a private Facebook group (which I’ve been a member of since 2016 and I can attest to its value), and even tech support(!), as well as discounts and referrals and various other membership benefits.
The course itself is designed to take 10 weeks to go through. I believe you can take it at your pace, but that gives you an idea of just how much content there is in there. In all, there are 30 lessons covering topics from basic to advanced.
I really appreciated some of the homework assignments in the lessons. This is a great way to hold yourself accountable to the learning process and to translate book knowledge into your own blogging aspirations. What really impressed me was that Matt invites you to send some of the homework assignments to him for feedback. Don’t worry, it’s not about getting grades or passing/failing – it’s about getting personal feedback from an expert. Again – I wish I had this kind of support available when I didn’t even know what I didn’t know, and had nobody to ask.
Units and Lessons
There are 10 units in the course, each with an assortment of lessons to help you on your way. Here’s a brief summary of each of the units:
Setting up & Getting Started
This giant unit covers a TON of information, including picking your blog’s name, setting up a domain/hosting/SSL, getting WordPress and email set up, picking/installing a theme, setting up analytics, managing WordPress and plugins, keeping your site running fast, editing code, and SEO. It’s epic.
Building a Brand
This is about finding your niche, looking at the big picture, managing your time wisely, and creating a beautiful website (including tips like how to find a designer if building it from scratch isn’t your thing).
You might be a superb writer, but if you don’t know the tricks of writing for web audiences – and then promoting to them – you’ll get lost in the shuffle.
Mastering Social Media
Learn about the various social media channels so you can choose which ones work best for you, as well as how to collaborate with other blogs and get media attention.
Networking Like a Champ
This is a light but important unit on how to network with other bloggers, and information on creating your elevator pitch.
Building on the introduction in week one, this module starts with basic information and goes on to advanced SEO techniques. It has inspired me to breathe new life into my Google Webmaster Tools account and to take my game to another level.
Here you’ll learn why you want to create a newsletter, what to put in it, how to get people to sign up, services you can use to create and send newsletters, and some advanced tips on targeting, promotion, and list management.
Affiliate marketing is a big chunk of my own income, as is the case for many if not most bloggers. Here, you’ll learn why superficial (but quick and easy) forms of income like sponsored posts won’t serve you, and how to master the affiliate marketing long game successfully.
Creating and Selling Your Own Products
The problem with affiliate marketing (as I have learned in 2017) is that it’s not always reliable. A more reliable way to make money is to create your own products. This unit covers the various things you can create, and how to market them. It is very inclusive, and illustrates what makes good products, how to sell them, platforms to sell them on, and how to market your products effectively.
And Matt is humble in his advice too: in one of the lessons, he illustrates in detail why his first book wasn’t as successful as he wished, and what he did differently with the 2nd edition which landed him on the New York Times Bestseller List.
Partnering With Brands, PR, and Tourism Boards
Everybody wants a free trip, but not every free trip is created equal, nor does everybody know who to approach (or how to approach them) to get the best results. This unit has practical examples of good pitches, ethical considerations, and how to choose the right brands to work with.
At the end of most lessons, you’ll find links to extra reading and useful articles from across the web for you to further your studies.
And if all that wasn’t enough, you have access to a private FB group where Matt and other experts can answer your questions, as well as live access to Matt once per month during “monthly office hours” where you can get your questions answered in person on a live call!
The Bottom Line
I’ve said it earlier, but it bears repeating: I wish I had access to The Business of Travel Blogging when I got started with blogging. It would have saved me thousands of dollars – and the equivalent number of hours – learning all this stuff the hard way.
But you’ve got to be serious about a career in blogging if you do this course, because it’s not particularly cheap, at $297 (or three payments of $99). Is it worth every penny? Absolutely. But like any new career or project in life, you have to want to make it happen. This course will help you up the learning curve with grace and style.
And you can take comfort in the 14-day money back guarantee, just in case you’re worried about getting duped.
So…are you really interested to make money blogging? Well then….what are you waiting for?
For other awesome courses offered by Nomadic Matt that include teacher feedback, comprehensive lessons, expert advice, and money-making opportunities, check out: